Our online system uses 7-Zip to compress all files.  Please click the icon and download this program in order to unzip your files.  WinRAR and WinZip works sometimes too.

There are two forms of scrubbing:  Manual and Online.  Most scrubs are done with the Online Server.  Manual scrubs are for rare files, difficult files, larger than normal files and anything that takes the most amount of time.

SELF SCRUB | API | FTP API (ONLINE SYSTEM):

The system is locked and set to automatically do these tasks:

• Keep Headers
• Reject Invalid Characters: !#$%^&*()+={}|[]\:;’?,/
• Remove duplicates
• Sort alphanumerically
• Extract leading and trailing spaces from fields
• Fix delimiters to comma
• Fix character and syntax flaws
• Change all to lower case
• Remove threat endings, domains and strings
• Match and remove hard bounces
• Match and remove spamtraps
• Match and remove complainers
• Validate against MX Records

And you can make your own customizations by selecting different numbers and checkmarks:

• Reject email addresses longer than [add number here] in length (default is 45)
• Reject domains that start with numbers
• Reject emails with numbers only
• Remove emails with [add number here] or more periods/dots in them (default is 3)
• Reject emails with [add number here] or more alpha and numeric characters each in front of @ (seeds)
• Reject domains that have [equal or less] or [exactly] [add number here] emails per domain (default is 6)
• Extract foreign emails .ca .ac .ad .ae .uk .etc (checkmarks)

After you scrub and download the file, extract it and you will see:

DuplicatesReport:  Shows a list of emails that were duplicates (it pulls out the duplicates and add them into this file)

clean:  This is the file ready for emailing

rejects1 – syntax errors:  Rejects invalid characters like !#$%^&*()+={}|[]\:;’?,/, rejects long email addresses, rejects domains that start with numbers, reject emails with numbers only, removes emails with 3 or more periods/dots in them, rejects emails with alpha and/or numeric characters each in front of @ (seeds) and extracts foreign emails .ca .ac .ad .ae .uk .etc that were selected.

rejects2 – realtraps:  Scrubbed against 6.5 million ISP verified spam traps (we get in around 40,000 new ones monthly).

rejects3 – complainers:  Scrubbed against 40 million real complainers.  All of these are people who go straight to the ISP and cause problems.  These are not “report spam” button pushers.  These are next level complainers.  Mainly people who know how to report spam.

rejects4 – bounces:  Scrubbed against 50 million + triangulated verified hard bounces.  Clarification:  We are not bounce removal experts.  We do not mail so we cannot triangulate true hard bounces for every list.  We are experts at spamtraps, and bounces are just a bonus.  We remove roughly 30 – 70% of bounces.  We receive our bounces from 3 top hard hitting affiliates.

rejects5 – potential traps:  These are small domain removals (any emails that have 6, 30, or 100 or less emails per domain) we remove these on overhaul and overdrive settings and only if requested on lite.  This is the algorithm scrubber our competition talks about.

rejects6 – threats:  Scrubbed against 190,000 threat domains, hundreds of strings (known trap strings), foreign data and misc filters.  We automatically remove foreign data unless specified otherwise.  We have the largest list of foreign spamtraps so ask if you need to keep these filters out.

rejects7 – suppression:  If scrubbed on lite, which most files are, there is no rejects7.  Overhaul:  scrubbed against 3 gb suppression of “do not email” from 2003 – present.  Overdrive scrubbed against 6 gb suppression of “do not email” from 1999 – present.

rejects8 – mx records:  System pings and checks for valid email addresses and rejects anything without certain validating records.

MANUAL SCRUB (FTP UPLOAD – IN-HOUSE DESKTOP SCRUB)

We give you separate files – view “clean” folder in FTP.

Unzip and you will see a folder with 6 – 9 “csv” files inside depending on which form you chose from (lite, overhaul or overdrive).  5 – 6 files are rejects and one is the cleaned file.

1a-rejects_potentialtraps.csv: These are small domain removals (any emails that have 6, 30, or 100 or less emails per domain) we remove these on overhaul and overdrive settings and only if requested on lite.  This is the algorithm scrubber our competition talks about.

1b-rejects_syntaxerrors.csv: Any email that is over 40 characters in length, or flaws, or numbers, spaces, or bad characters like !#$%^&*(){}|[]\:;”‘<>?/,.

2rejects_bounces.csv: Scrubbed against 50 million + triangulated verified hard bounces.  Clarification:  We are not bounce removal experts.  We do not mail so we cannot triangulate true hard bounces for every list.  We are experts at spamtraps, and bounces are just a bonus.  We remove roughly 30 – 70% of bounces.  We receive our bounces from 3 top hard hitting affiliates.

3rejects_complainers.csv: Scrubbed against 40 million real complainers.  All of these are people who go straight to the ISP and cause problems.  These are not “report spam” button pushers.  These are next level complainers.  Mainly people who know how to report spam.

4rejects_threat-domains-endings-strings.csv: Scrubbed against 190,000 threat domains, hundreds of strings (known trap strings), foreign data and misc filters.  We automatically remove foreign data unless specified otherwise.  We have the largest list of foreign spamtraps so ask if you need to keep these filters out.

5rejects_traps.csv: Scrubbed against 6.5 million ISP verified spam traps (we get in around 40,000 new ones monthly).

6rejects_overhaul or 6rejects_overdrive:  Overhaul:  scrubbed against 3 gb suppression of “do not email” from 2003 – present.  Overdrive scrubbed against 6 gb suppression of “do not email” from 1999 – present.

Cleaned file:  YourDataFileName_sb032311.csv. Your data cleaned and ready for mailing. At the end of each cleaned file there is a code which stands for scrubbed, date and initial of who scrubbed your file for accountability.